CTO at Beansmile · Product and engineering practitioner
Thirteen years in product and engineering — 30+ projects delivered for 21+ brand clients (including Google, Volkswagen, and Mead Johnson) across 5+ countries. Now CTO at Beansmile, focused on enterprise GEO consulting that helps brands earn accurate visibility in AI answers.
BeanInsight is built and live. I am using the GEO section and notes to look back at how it grew from a question into a working product.
The product is built and live. Each improvement is bound to a project, a monitored question, an AI platform, and a verification criterion; the notes document the journey.
From B2B sites and cross-border commerce to AI and GEO, these projects shaped how I work today.
2013 — now · 30+ projects · 13 years · 21+ clients · 5+ countries
Google · 美赞臣 · 滴露 · 杜蕾斯 · 大众 · 三只松鼠 · 东京中央拍卖所 · 环球 · 唯普汽车
GEO notes cover how the product is built, how evidence is found, and how results change the next action.
The next stage of GEO is connecting questions, facts, observations, actions, and retests with stable context, clear boundaries, and verifiable outcomes.
GEO changed my view of brand growth from exposure to reducing misunderstanding through user questions, facts, publishing, monitoring, and retesting.
A GEO product must define what results mean, preserve evidence, and protect responsibility boundaries so failures can be recovered.